Gong hei fat choy – Year of the rabbit

Happy Chinese New Year to all of our Chinese friends and partners, and we hope you’re enjoying your long winter holiday this year.

2023 is the year of the water rabbit, ending on 9th February 2024, and the rabbit is a sign of peace, longevity and hope. And according to Chinese culture, 2023 is predicted to be a year of hope. Which is rather good news given everything that is happening in the world. If you can’t have hope, what can you have?

If you were born in a year of the Rabbit, (2023, 2011, 1999, 1987, 1975, 1963, 1951, 1939, 1927), you can proudly call yourself a rabbit, and Chinese culture dictate that you’re vigilant, witty, quick minded and ingenious. Does that sound like you?

We had a quick look at what animal McConks would be, and it turns out that we’re a goat, because we were born in 2015.

Goats, according to Chinese culture are generally believed to be gentle, mild-mannered, shy, stable, sympathetic, amicable, and brimming with a strong sense of kindheartedness and justice.

They have very delicate thoughts, strong creativity, and perseverance. Although they look gentle on the surface, they are tough on the inside, always insisting on their own opinions in their minds. They have strong inner resilience and excellent defensive instincts.

Do you think that’s sums McConks up?

Paddleboarding goats!

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