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Who actually is the #1 SUP in the UK

There must be at least 6 companies who claim to be #1 SUP in the UK. But have you ever seen any evidence to justify it? Red Paddle claim to be the biggest selling SUP brand in the UK, and that is probably true. But the other companies who claim to be the best, the most rigid, the best value. Is there any truth in their claims?

Well, most of them don’t provide any evidence or information to back up their claims so we have no way of verifying them.

But one thing we can do is look back at the SUPhubUK survey that was undertaken in 2018. That survey was completed by over 1200 paddlers and 200 SUP instructors. So whilst we can’t guarantee it is fully representative, it is one of the (if not the) biggest surveys of SUP paddlers that’s publicly available. So it’s not a bad place to start.

That survey tells us something a little different to what you might believe if you only read facebook sponsored posts, or ambassador placed posts!

Who is the #1 paddleboard brand for overall happiness from customers?

  1. Fatstick
  2. McConks
  3. Jobe
  4. JP Australia
  5. Naish

What brand makes the most rigid SUP?

The graph below shows the results of any brand that scored more than 3. However, because of the risk of bias with smaller datasets, the list only shows averages of brand with more than 10 responses

  1. McConks
  2. Loco
  3. JP
  4. Fatstick
  5. Red Paddle

Which brand has the best build quality

  1. McConks
  2. Red Paddle
  3. Fatstick
  4. JP Australia
  5. Jobe

Which brand makes the boards that last the longest?

  1. McConks
  2. Quroc
  3. Red Paddle
  4. Fatstick
  5. Naish

Which brand gives best value for money

  1. McConks
  2. Fatstick
  3. Aquamarina
  4. Sandbanks
  5. Loco SUP

Best accessories bundled with SUP

  1. McConks
  2. Quroc
  3. Naish
  4. Fatstick
  5. Red Paddle

Now, we have to be a little bit honest, we were surprised to be #1 in every category!